The Grudge website has a picture of the main character backed into a corner in the background, showing that fear is a big part of this movie. The main character is shown on the DVD which is being advertised, the title is in red and the website is mostly black, again colours which are associated with the horror genre. Advertising is a big part of this home page as 'now available on DVD' is capatalised and brightly coloured in comparison to its background. the links to other parts of the website glow when the mouse is hovered over it, which makes it quite user friendly.
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